Airbnb

As a Senior Creative Producer at Hogwash Studios, I worked with an internal creative team and with Airbnb directly to help bring the “Icons” project to life. Our team introduced Indian Gen-Z celebrity, Janhvi Kapoor, and her beautiful Chennai oasis to the global market. We traveled to South India to create upbeat and trendy content with Janhvi, as well as capture footage of the lavish property itself. The Airbnb Icons launch in May 2024 consisted of 11 fantastical "stays" and gained a ton of press from press outlets such as CNN, The New York Times, Forbes and many more. In just two weeks the Janhvi Kapoor Instagram video had over 7.2 million views.